YouTube Advertising

YouTube videos are advertised from Google AdWords tool using Video Advertising campaign.  There are different types of video ads, such as skippable and non-skippable video ads (such, TrueView ads), bumper ads, overlay ads, etc.

 

trueview-discovery-ads

Based on the campaign type, the video ads can be charged according to clicks and/or views. Overall, YouTube ads are  excellent means of boosting your web presence in the YouTube.
For example, skippable video ads (ads at the start of a video that a viewer can skip after five seconds) costs are incurred when the viewer watched more than 5 seconds of the ads.

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