With consumers getting more instant information right in the palm of their hand, mobile marketing is no longer a nice-to-have. But though everything has changed, nothing has really changed: it’s still about selling products and building loyalty.
In the course you’ll learn the best practices for interacting with the mobile consumer, asking the right questions, and launching mobile campaigns built on “Moments of Trust” that impact sales and brand loyalty.
The course consists of the following sections:
1. Introduction to Mobile Marketing
2. Understanding Mobile Devices
3. Core Product and Service Offerings
4. Supplemental Mobile Products and Service Options
5. Mobile Advertising and Search
6. Incentives & Loyalty Programs
7. Combining Mobile with Other Channels
8. Mobile Marketing and Social Media
9. Location and Mobile
10. Mobile Rules and Regulations
11. Mobile Marketing Measurement & Analytics
12. The Mobile Website
13. Supplemental: Careers in Mobile Marketing
At the conclusion of this course, you will receive a Certificate of Completion from DM Consulting. This course also meets requirements for professional development and allows to apply for OMCP Certification.
Course Cost – $ 999, Access to online training – 4 months, Hours – 30.
To learn more about these points as well as for registration on training write or call us: 374 98 711 712