Web Analytics Courses

Web Analytics

There’s a lot of data coming to your website from multiple channels, and it’s not easy to know how to make sense of it all. Whereas they play a core role in the development of your website and business. Discover the possibilities of web analytics through KPIs, segmentation and experiments.

In this course you’ll learn how to organize the influx data of the website  and how to use it to improve your online business.

The course consists of the following sections:

1. Introduction to Web Analytics 
2. Data Collection
3.Key Performance Indicators (KPIs) & Analytics Techniques
4.Segmentation
5.Actionable Web Analytics Reporting
6.Web Data Analysis Guide
7.Qualitative Research
8.Experimentation and Testing
9.Competitive Intelligence Analysis
10.Multi-Channel Analytics 
11. Supplemental Materials: Dashboards   
12. Supplemental Materials: Industry Models, Complex Measurement, and Approaches
14. Supplemental Materials: Google Specific Techniques and Reports
15.Supplemental Materials: Social Media Analytics

At the conclusion of this course, you will receive a Certificate of Completion from DM Consulting. This course also meets requirements for professional development and eligible for taking OMCP Certification test.

To learn more about these points as well as for regitration on training write or call us:   3 74 98 711 712.

DM Consulting 
57/1 Artashesyan Street
Yerevan, 0039 Armenia
Phone: + 374 94 711 712

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